There are two kinds of opportunities that come your way, the one you are prepared for and the one you are not so prepared for. We are constantly reminded to always be on the lookout for opportunities. Catherine DeVrye says: “The opportunity of a lifetime must be grasped within the lifetime of that opportunity.” I […]
I remember when I first started working about 20 years ago (what a big number, story for another day), I preferred to take my annual leave in February instead of December – to avoid the crowds of children and parents and the chaos as a result of everyone trying to keep their kids entertained over
Rest is Productive Read More »
A few short years ago marketing used to be the one tactic that businesses couldn’t go without. Why? Because it worked. In today’s world, the industry is so saturated that it has become exceptionally tough for brands to break through the clutter. So, what can you do to stand out from the crowd? A better
Brands Should Sell Value not Products Read More »
If you’re wondering what ROI there is to be gained from promoting your business on social, here are 10 reasons: When posting consistently, it grows your pages and builds credibility, which will improve your organic reach. However, the platforms are set up as a business to make money so you’ll only see true effect when
10 reasons why social media marketing is great for business Read More »
The shrinking PR landscape has inspired is a massive shift in the way we do our work. When done correctly, public relations has so much to offer. Enter the age of People Relations, as we like to call it over here at Indika Communications. Being professionals in this field, it has become our be all
Cheers to the rise of People Relations Read More »
I was so confident about writing this at the time when the whole thing happened and then as more time passed, shame started to set in. How often has that happened to you? People will often discourage you from speaking about the “shameful” things about your life (in some instances that person is yourself!), and
Getting fired was one of the best things to happen to me. Read More »
We describe Indika Communications as a communications consultancy. Sounds super fancy but what does that even mean to the man on the street? Basically, it means that anything that can be used to communicate a message to another person or group of people, is considered a communications medium. There are the obvious ones like the
WHAT IS A COMMUNICATION CONSULTANCY? Read More »
“So, tell us a bit more about yourself.” This is easily my most dreaded question in an interview. Where do I start? What are they really asking? What do they want to know? There then comes a moment where I stop fretting and show them Cindy-Lee La Verne Minnaar in all her glory. What’s meant
“SO, TELL US A BIT MORE ABOUT YOURSELF, CINDY” Read More »
Becoming a mum has taught me many things, but the biggest challenge I have to get through daily is managing my role as a mum and working a full-time job. For us women, it certainly doesn’t stop there. What about chores and errands? There is so much more to consider. Here are a few tips
#MUMLIFE: TIPS FOR A HEALTHY WORK/LIFE BALANCE Read More »
Small businesses are arguably the most important component in the retail ecosystem, yet they always seem to struggle to champion their way to the top. This is our advice to ease the struggle: 1) Consider the whole value chain as valuable From the moment a person interacts with you, consider them a potential customer. Your efficiency,
SMALL BUSINESSES GEARING UP FOR BLACK FRIDAY Read More »
